The Capricorn Way

Why We Don't Do Contract Terms

If you've ever worked with an SEO agency, you probably know the feeling: monthly reports arrive, tasks get checked off, meetings happen on schedule. Everything runs according to plan. And yet, it sometimes feels like someone out there is tinkering with your website without really understanding what your business is actually about.

That's exactly what we want to do differently.

We're Not a Service Provider, We're Part of Your Team

For us, SEO isn't a checklist to work through. We immerse ourselves in your company strategy, think through your goals and challenges, and often actively help shape that strategy. We're not interested in what you're "supposed to do" in search engine optimization. We're interested in which measures will bring the greatest success for your business.

We work as if it were our own company. And that's not a marketing slogan, it's reality: when a decision needs to be made, we don't ask "What does the contract say?" but "What would we do if this were our own money, our own brand, our own risk?"

Success Isn't a Service, It's the Goal

We deliberately have no contract terms with our clients. Why? Because we want to prove ourselves anew every month. You stay with us because we make you successful, not because you're stuck in a 12-month contract.

This creates a special dynamic: we have to deliver. Not just any work output, but real results. And honestly, that's exactly what motivates us. There's nothing better than feedback from a client who says: "It's working." The gratitude, the referrals, the trust that develops from that, that's the reason we get up in the morning and do this work.

The success we achieve together isn't a byproduct of our work. It's the only reason our collaboration makes sense at all.

Three People, One Promise

What you get with us is the result of many years of experience, countless projects, successes and also mistakes we've learned from. Our quality didn't emerge overnight, it has grown, matured, been refined.

But just as important as our expertise are our values: honesty and directness. We tell you what works and what doesn't. We don't promise anything we can't deliver. And when something goes wrong, we stand by it.

We're not an anonymous agency with changing contact persons and standard emails. We're three people who put their names to their work. For questions, problems, ideas or doubts, we're here. Always.

Maybe this all sounds a bit idealistic. But for us, it's simply the only way we want to work. And for our clients, we hope, it's exactly the difference they've been looking for.